I grow ecommerce brands on Shopify.on Amazon.through email.with AI-powered commerce.

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Building the Future of Ecommerce

I help ecommerce brands modernize technology, elevate customer experience, and accelerate growth through strategy, design, content, engineering, retention, and AI.

Explore my work

Brand partnerships

AI Projects

Things I build with AI, for work and out of curiosity. The list keeps growing.

  1. 01

    AI content generation

    High-quality ecommerce photos, UGC videos, and product videos, generated from basic flat lays. One garment on a table becomes a full campaign.

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    AI-generated studio shot of a model in a Retro Kid Bayside hoodie
  2. 02

    AI Automation for Ecommerce Efficiency

    Four Claude-powered workflows on top of Shopify, ClickUp, Figma and email: automated price management, catalog content and image updates, metafield-driven bundle pages, and launch management from plan to send.

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  3. 03

    Score Buddy App

    A vibe-coded sports score app for Mac. Live NBA, NHL, MLB and NFL scores in a small native window that stays on top of every app, built from prompt to signed and notarised release.

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  4. 04

    Black Rabbit EDD Shopify App

    A vibe-coded Shopify estimated delivery date app, from first prompt to live on the product page. Shoppers see a real delivery window before they add to cart.

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I help ecommerce brands solve the problems that slow growth

Growth rarely comes from one channel. I connect your storefront, marketing, content, advertising, marketplace presence, and local visibility so every part of the customer journey works together.

Shopify ecommerce

Your store should make selling easier, not harder.

A Shopify store can look polished and still lose customers through poor navigation, weak product pages, confusing merchandising, or a disconnected customer journey. I build and optimize ecommerce experiences around how people actually shop.

Solutions:
  • Shopify storefront builds and management
  • Store architecture and navigation
  • Product pages and merchandising
  • Landing pages and ecommerce content
  • CRO and UX optimization
  • Product catalogue and data management
  • Shopify apps and integrations

Email and SMS marketing

Getting the first order is only the beginning.

Customers need a reason to come back. I build retention programs that turn customer data into relevant messages, from the first welcome email to post purchase, cross sell, repeat purchase, and win back.

Solutions:
  • Klaviyo email and SMS campaigns
  • Automated email and SMS flows
  • Customer segmentation and personalization
  • Welcome, post purchase, and win back campaigns
  • Campaign calendars and promotional campaigns
  • Product recommendations and cross sell
  • Loyalty and rewards programs
  • Retention and lifecycle marketing

Amazon marketplace

Selling on Amazon is more than uploading a product.

Your listings need to communicate value quickly, look consistent with your brand, and be built for how customers search and shop on Amazon. I manage the storefront, content, merchandising, and ongoing optimization.

Solutions:
  • Amazon Seller Central management
  • Product listings and catalogue management
  • A+ Content
  • Amazon Brand Store management
  • Amazon Ads management
  • Product launches and merchandising
  • Keyword and listing optimization
  • Promotional and marketplace strategy

Content creation

Good products need content that gives people a reason to care.

From product pages to campaigns, ads, and social content, I create and direct ecommerce content that makes products easier to understand and brands easier to remember.

Solutions:
  • Product and website copy
  • Product photography direction
  • UGC and creator content
  • Social and paid ad creative
  • Email and campaign content
  • AI assisted content creation
  • Creative concepts and content systems

Paid advertising

More traffic does not mean more growth.

I build paid campaigns around the full customer journey, connecting targeting, creative, landing pages, offers, and conversion tracking so ad spend has a clear job to do.

Solutions:
  • Meta Ads
  • Google Ads
  • Campaign strategy and setup
  • Audience and campaign structure
  • Creative and ad copy
  • Landing page optimization
  • GA4 and conversion tracking
  • Retargeting and remarketing
  • Performance reporting and insights

Local SEO and reviews

Being found locally is only useful if customers trust what they find.

I help local businesses improve how they appear in search, strengthen their Google presence, and build a review experience that turns visibility into real customer action.

Solutions:
  • Local SEO strategy
  • Google Business Profile optimization
  • Local keyword and content strategy
  • Google Maps visibility
  • Review generation and management
  • Local citations and directory optimization
  • Local landing pages and content
See my work

Let’s work together

Tell me where you want to take your brand, and I’ll show you how to get there.

Or email me directly:romimathew2@gmail.com